Privacy Policy

Privacy Policy - Updated September 29, 2025

Introduction and who we are This Privacy Policy is presented by E.S.C. LLC, dba The Beauty Weekend.  The purpose of organizing and producing exhibitions, events and other business to business products specifically focused at professionals and organizations within the beauty industry. We take the privacy and protection of data and information seriously and are committed to handling the personal information of all those we engage with, whether customers, suppliers, colleagues or any other community, responsibly and in a way that meets the legal requirements of the countries in which we operate. As products and services, browsing our websites and contacting the business, your data and information is collected. This Privacy Policy sets out E.S.C., LLC’s approach to safeguarding and maintaining the privacy of that personal information, and explains what data is collected, how it is used, the legal basis for its use, and the rights individuals have over that data.

What we collect 

This section explains the personal information that may be collected when using our products and services, and the other personal data we may receive from other sources. In this Privacy Policy, the term “personal information” refers to the types of information we may collect and use, which includes: 

• Contact details, such as your name, e-mail address, postal address and telephone number;

 • Educational, nationality and professional background information;

 • Usernames and passwords;

 • Payment information, such as a credit or debit card number, bank details and billing address; 

• Comments, feedback, posts and other content you submit; 

• Identity verifying information such as passport details to comply with our legal obligations in certain countries and to provide Visa invitation letters where requested; Information Classification: General 

• Interests and communication preferences, including marketing permissions where appropriate; 

 • Location information (e.g. through mobile apps);

 • Images We collect and use your personal information in the following main categories;

 • As customer data (e.g. visitors, buyers, exhibitors), related to transactions, prospective sales or analytics; 

 • As contact data, which includes corporate customer contact data such as details of an account manager/key contact at corporate customers, and subscriber/user data;

 • In connection with digital products/publications, for instance as an application user, subscriber or as part of a circulation list;

 • In connection to an event, for instance exhibition or conference visitors, delegates, exhibitors sponsor and speakers; 

 • Product/intelligence data, collected through customer and market research

• Prospect data collected from trusted third parties and obtained from public information sources online such as company websites and industry databases among others. Sensitive personal data (also called “special categories of data”) If collecting or storing sensitive personal data such as information relating to health, beliefs or political affiliation, we typically ask for your explicit consent. However, there are some situations where it will not be possible to request consent, such as if you have an accident at one of our events. If this does occur, we will ensure your privacy rights are protected and other legal bases could be applied (e.g. protection of the vital interests of the data subjects).

Product enquires, sales and administration 

As part of a purchase, product enquiry, request for information and for account administration, we collect information such as your name, country, job title, company information, postal address, e-mail address, telephone number as well as details about your company and business role (legal bases:

 performance of a contract or reply to data subjects’ requests; compliance with legal obligations vested upon the controller).

 If you have made an enquiry about us or our products or services, either online, face to face or over the phone, we will use your personal information to respond to the enquiry or to take other steps at your request, before you enter into a contract. For example, we collect the e-mail addresses and additional contact details of those who send e-mails to request information. Where a customer services representative speaks to you over the phone, the calls may be recorded for training and monitoring purposes only (legal basis: controller’s legitimate interest). In the latter case, we will inform you in advance when the phone call is recorded and specific technical measures will be applied to minimize the processing of your personal data (e.g. ID information will be deleted to the possible extent). If you have registered for or purchased a product or service, including on a trial basis, your personal information will be used to provide that product or service, communicate about it and handle payments, as is necessary for the performance of the contract entered into (legal bases: performance of a contract or reply to data subjects’ requests; controller’s legitimate interest). For purchases, payment information including credit/debit card number/bank details and billing addresses are also collected. Where payment card processors are used to facilitate payment card transactions on our website, your data will be collected and used according to that data controllers’ privacy policy. We take steps to ensure that any payment services provider we use will provide a high standard of privacy and security controls (legal bases: performance of a contract or reply to data subjects’ requests; controller’s legitimate interest). If your personal information is relevant to certain products and is freely available through public sources, such as on a website related to your work or profession, we may use this personal information to promote our products, as part of our legitimate interests as a commercial organization and to the extent allowed by law. 

Children’s personal data 

Our services and products are principally directed at business professionals. They are generally not intended for children under the age of sixteen or for underage people which cannot be bound by contract under applicable laws. We do not knowingly collect personal information from users in this age group and reserve the right to delete such information if we become aware of having collected it. Information Classification: General How & why personal information is used This section explains in detail how and why we use personal information. Lawful processing E.S.C. LLC collects and uses personal information in providing and promoting our products and services. The lawful bases we use for this activity, as required data protection laws, are: 

• Where it is necessary for entering into or performing a contract with you

• Where we have a legitimate interest to do so, provided your rights do not override these interests

• Where you have consented to the use of data

 • Where it is believed it is in your vital interests to share your personal details, for example with emergency services

• Where required to comply with our legal obligations. 

Product enquires, sales and administration 

As part of a purchase, product enquiry, request for information and for account administration, we collect information such as your name, country, job title, company information, postal address, e-mail address, telephone number as well as details about your company and business role legal bases performance of a contract or reply to data subjects’ requests; compliance with legal obligations vested upon the controller.

 If you have made an enquiry about us or our products or services, either online, face to face or over the phone, we will use your personal information to respond to the enquiry or to take other steps at your request, before you enter into a contract. For example, we collect the e-mail addresses and additional contact details of those who send e-mails to request information. Where a customer services representative speaks to you over the phone, the calls may be recorded for training and monitoring purposes only (legal basis: controller’s legitimate interest). In the latter case, we will inform you in advance when the phone call is recorded and specific technical measures will be applied to minimize the processing of your personal data (e.g. ID information will be deleted to the possible extent). If you have registered for or purchased a product or service, including on a trial basis, your personal information will be used to provide that product or service, communicate about it and handle payments, as is necessary for theperformance of the contract entered into (legal bases: performance of a contract or reply to data subjects’ requests; controller’s legitimate interest). For purchases, payment information including credit/debit card number/bank details and billing addresses are also collected. Where payment card processors are used to facilitate payment card transactions on our website, your data will be collected and used according to that data controllers’ privacy policy. We take steps to ensure that any payment services provider we use will provide a high standard of privacy and security controls (legal bases: performance of a contract or reply to data subjects’ requests; controller’s legitimate interest). If your personal information is relevant to certain products and is freely available through public sources, such as on a website related to your work or profession, we may use this personal information to promote our products, as part of our legitimate interests as a commercial organisation and to the extent allowed by law. 

Event and exhibition management

If you have agreed to participate in one of our events as a speaker or moderator, sponsor, exhibitor, buyer or visitor, personal information is used in connection with the organisation of the event, to handle payments or for other purposes, as is necessary for performing the contract entered into. We will also use your personal information to maintain our databases, assess your qualities as a speaker or sponsor/moderator/buyer/exhibitor, promote events and encourage further engagement at our events, as part of the legitimate interests we have as a commercial organisation (legal bases: performance of a contract or reply to data subjects’ requests; compliance with legal obligations vested upon the controller; controller’s legitimate interest). In addition, we sometimes take photos and videos at our events, which may feature visitor, speakers, sponsors, moderators or exhibitors or buyers. Where photos and videos are taken that feature you as a visitor, buyer, speaker, moderator, sponsor or exhibitor, we may use those photos and videos for promotional purposes on our channels, such as our website or social accounts (legal bases: consent or controller’s legitimate interest, according to applicable laws).

Marketing by email, phone, SMS and online digital ad

We will use your personal information to send you newsletters, offers or other marketing e-mails to keep you up to date with our news, events and products Information Classification: General and services that may be of interest. Depending on the nature of your interaction with us and the laws of the country where you live, you may have actively given your consent for this by opting in, or we may be entitled to rely on your implied consent or our legitimate interests. The opportunity to opt out of future marketing e-mails will be provided on every marketing email and we will provide information on how to opt out when your personal information is collected. You have the right to amend your marketing preferences at any time. To make a request to amend your details/preferences, please send an e-mail to info@thebeautyweekends.com.

Customer and prospects management (including analytics and product management

We may use your personal information, combined with publicly available data and your demographic data, to deliver products and services, to choose relevant offers that may be of interest to you, to improve our existing products and services, and to develop new products and services, as part of our legitimate interests as a commercial organisation or on the basis of your consent if applicable laws so require. We may also use your data and any additional data obtained from 3rd party sources in advertising campaigns on Social Media platforms such as Linked In, Instagram and Facebook in order to provide information about upcoming events/new products and to ensure that you only receive relevant advertising about our products and services, as part of our legitimate interests as a commercial organisation or on the basis of your consent if applicable laws so require. 

Bulletin boards or chat areas

 When you disclose personal information on any public bulletin board or chat areas of this website, or any other website used as a result of use of this website, such personal information can be collected and used by anyone who views that board or area. This may result in unsolicited messages from other participants or other parties, which we are not responsible for. Where you engage on our customer enquiry chat areas, we will use any information provided to help recommend our products and services and/or assist with confirming any order you wish to place (legal basis: reply to data subjects’ requests and performance of pre-contractual measures).

 Analytics – websites, emails and database 

We may combine visitor session information, or other information collected through tracking technologies with personally identifiable information, to understand and measure your online experiences and determine what products, promotions and services are likely to be of interest (legal bases: controller’s legitimate interest; data subject’s consent). Technical methods are also used in HTML e-mails, for purposes including: (i) to determine whether recipients have opened or forwarded e-mails and/or clicked on links in those e-mails, (ii) to customise the display of banner advertisements Information Classification: General and other messages after closing an e-mail, and (iii) to determine whether a visitor has made an enquiry or a purchase in response to a particular e-mail. 

Compliance with our legal obligations 

To ensure compliance with international trade sanction laws and regulations, we screen customers, vendors and other business partners against US, Information Classification. Should any screening checks flag an issue where we cannot continue in a contract or other interaction with a customer, vendor or other business partner, they will always be informed (legal bases: compliance with legal obligations vested upon the controller; controller’s legitimate interest). 

Automated decision-making 

We use algorithm-based technologies to personalise dynamic web content based on your stated and/or inferred interests. We carry out general profiling such as segmentation, non-automated and automated decision-making based on profiling for the purpose of providing you with a more relevant experience and for the purposes of our legitimate interests as a commercial organisation or on the basis of your consent if applicable laws so require. Solely automated decision making is never used in any way that produces a legal or similarly significant effect. This automated decision-making is never based on sensitive personal data and we make efforts to ensure any profiling is non-discriminatory. Depending on the laws of the country where you live, you may have rights related to our decision. 

Provision of data and consequences for its refusal 

The provision of personal data for the purposes set out under. The necessary to manage and process your requests, as well as to fulfil our legal and contractual obligations and pursue our legitimate interests. In all such cases, failure to provide the data will make it impossible to respond to your requests, establish contractual relations with you and carry out the activities indicated above. The provision of the any personal data. 

How we protect personal information 

Any personal information given to us will be treated with the utmost care and security. This section sets out some of the security measures in place.

A variety of physical and technical measures are used to keep data safe and prevent unauthorised access to, or use or disclosure of personal information. Electronic data and databases are stored on secure computer systems and we control who has access to information, using both physical and electronic means. Our colleagues receive data protection training, and we have detailed security and data protection policies that colleagues are required to follow when handling personal data. All reasonable steps are taken to ensure that your personal information is kept secure from unauthorised access, but we cannot guarantee it will be secure during the transmission process to this website because this transmission is not controlled by us. We make use of HTTPS (HTTP Secure) whereby the communication protocol is encrypted via Transport Layer Security for secure communication over a computer network. The website is loaded via HTTPS, represented by the lock icon in your web browser, which ensures the transmission is secure and is demonstrated by a certificate issued by an official security certificate authority to E.S.C.,LLC.

How long information is kept 

We will only retain your personal information for as long as is necessary and as permitted by applicable laws. We will retain your personal information while we are using it, as described in the section above, and may continue to retain it after these uses have ended where we have a legitimate business purpose. For example, if you have opted out of marketing communications from us, we will retain limited details about you to ensure the opt out request is honoured. We may also continue to retain your personal information to meet our legal requirements or to defend or exercise our legal rights. The length of time for which we will retain personal information will depend on the purposes for which it is retained. After we no longer need to retain your personal information, it will be deleted or securely destroyed. Generally, personal data will be retained for a maximum period of time equal to the statute of limitation of the rights, according to the relevant jurisdiction, or until the data subject opts out, if applicable.

 How to update your information and marketing preferences 

We want to ensure you remain in control of your personal information. We try to ensure that the personal information held about you is accurate and up-to-date, and will always give the opportunity to opt out of future marketing communications. Information on how to opt out will be given to you when we collect your personal information and specified on every marketing e-mail sent to you. If at any stage you would like to update or correct such personal information, or opt out of future marketing communications, e-mail to info@thebeautyweekends.com.